地域に開くOpen MUJI




「Open MUJI」は、有楽町、博多、大阪など大都市を中心とした全国5店舗の無印良品に設置しているコミュニケーションスペースです。その空間は、ポップアップストアの展開や、ワークショップ、トークイベントなどを開催するプラットフォームとして活用され、中国地方で初めて岡山に導入されることになりました。






“Blue” MUJI

“Open MUJI” is a communication space situated within 5 of Muji shops in Japan’s metropolis such as Yurakucho (Tokyo), Osaka and Hakata. The space has been well enjoyed as a platform for various purposes like pop-up stores, workshops and public talks.
In Okayama City they have decided to open the first “Open MUJI” of Chugoku region (western Japan).

The client’s most important request in designing the space was to utilize Okayama’s region-specific materials.

In fact Okayama has a variety of specialties: stucco, Namako-kabe walls, charred-cedar sidings, Mannari stones, and etc.
But all of those are too common for the local people and we were afraid if we used any of those they would go unnoticed in the shop.

Then we came to an idea of utilizing the indigo of denim fabric - another material that Okayama is famous for. The idea is to dye materials like wood, leather and textiles with indigo. It has been an attempt to rediscover the value of the things that we use daily.

Cedar boards from northern Okayama are dyed blue with indigo then became partition wall boards to surround the shop’s Open MUJI area. You can see the natural blueness that you don’t find in artificial paints.

We recycled leathers of deers, that have caused damages in agriculture and then got hunted, whose pelts were to be discarded. Those leathers were also dyed blue and are used to make upholstery of shop display furniture, which also function as tables and chairs in times of workshops and events.

We also dyed thin textiles to make semitransparent partition screens that can easily be moved or removed.

This is “Blue MUJI” where you can experience new material possibilities.




Project Data

Client : Ryohin Keikaku.,
Advisor : Hajime Kimura
Furniture design : Takashi Kita
Indigo : Tomohisa Shibano / Howa
Leather : Takuro Fujimoto / Fujimoto Yasuichi Shoten
Ceder : Keiichi Takemoto / Takemoto Shoten
General constructors : Kouwa
Structural consultants : Kurashiki Structural Planning Ltd.
Photographer : Kei Sugino